About BBA + MBA (Integrated)
BBA + MBA (Integrated) is a 5-year undergraduate and postgraduate integrated management program designed for students who want to build a successful career in business, management, entrepreneurship, and leadership. The course combines the fundamentals of Bachelor of Business Administration (BBA) with advanced Master of Business Administration (MBA) concepts, allowing students to earn both degrees in a single program. The curriculum covers business management, finance, marketing, human resources, operations, entrepreneurship, economics, business analytics, and strategic management. Students also gain practical exposure through internships, industry projects, case studies, workshops, and corporate training.
Eligibility Criteria
Must have passed 10+2 (Higher Secondary) from a recognized board.
A minimum of 50%–60% aggregate marks is generally required (varies by university).
Students from arts, commerce, or science streams are eligible.
Syllabus Overview
Business Organization & Management
Financial and Managerial Accounting
Business Economics (Micro & Macro)
Business Mathematics and Statistics
Marketing Theory and Practices
Human Resource Management
Business Communication & Soft Skills
Legal Aspects of Business & Corporate Law
Strategic Management & Corporate Planning
Organizational Behaviour & Leadership
Business Analytics & Spreadsheet Modeling