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B.Des. (Graphic and Visual Communication Design)

4 Years UG ₹1-4 LPA Avg. Salary: ₹4–6 LPA

About B.Des. (Graphic and Visual Communication Design)

Bachelor of Design (B.Des.) in Graphic and Visual Communication Design is a 4-year undergraduate program that focuses on visual storytelling, branding, graphic design, typography, digital illustration, user interface (UI) design, advertising, and multimedia communication. The course is designed for creative students who want to build careers in graphic design, digital marketing, advertising, publishing, media, and branding. The curriculum combines design theory with practical learning, enabling students to create visually engaging designs for print, digital platforms, websites, mobile applications, social media, and advertising campaigns. Students gain hands-on experience with industry-standard design software, creative projects, internships, and portfolio development.

Eligibility Criteria

Must have passed 10+2 from a recognized board in any stream.
A minimum of 45%–50% aggregate marks is generally required.
Admission may be based on merit, design aptitude tests, or university-level entrance examinations.

Syllabus Overview

Fundamentals of Design
Drawing and Visualization
Design Principles
Color Theory
Typography
Digital Illustration
Graphic Design
Visual Communication
Branding and Identity Design
Photography
Layout and Publication Design
Design Software Applications
UI/UX Design
Motion Graphics
Advertising Design
Packaging Design
Web and Digital Media Design
Design Research
Creative Campaign Design
Portfolio Development
Design Management

Career Options